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  • Tami Brooks

Grab your SPF and let’s go. There’s a new Louis Vuitton pop-up space in Soho

Created by artistic director, Nicolas Ghesquière, the new“By the Pool” space opens to the public today and will be accessible through the end of May. As the name would suggest, it boasts specially-designed blue curved tile interior walls and floor, mimicking the feeling of going swimming.

While it’s hard to compete with the immersive surroundings, the brand’s Spring Summer ’21 collection does a good job at stealing your attention away. In fact, the pop-up is the perfect setting for the bright, playful, vacation-inspired ready-to-wear, accessories, and leather goods on display. READ MORE